Rebecca's Blog — TDEC

TDEC: A Balcony Garden in an Amazon World

Posted by Lindy Thibodaux on

Growing a company is like growing a garden: you have a certain amount of space, you have various conditions that may limit what you can produce in a given amount of time, and you try not to plant more than you can manage, lest your garden should revert to weeds.Our lovely little balcony garden of a company is thriving! (Photo credit: Lindy Thibodaux)I firmly believe in every business having its own optimal size. At The Dry Eye Company, we’re happy with our growing-steadily-and-organically model, whereas Amazon (like its namesake exponential-jungle-growth model) appears to be aiming at taking over the retail...

Read more →

Graphic Details: Creating an Icon

Posted by Lindy Thibodaux on

As one of the Dry Eye Company people doing graphic design work, I was recently asked to help with the creation of our new shop category icons. Most were fairly straightforward, but coming up with a simple graphic representation of the Lubricants Eye Drops category proved to be especially challenging. I thought you'd enjoy a peek at that process!For no purpose other than to set up the dramatic reveal (patience!), here's a screenshot of what our shop home page looked like before its very recent makeover: The point at which I came in was after the initial icon concept was...

Read more →

Happy Halloween from TDEC!

Posted by Espen Swanson on

Ever wondered if the team who packs and ships you your new Ziena glasses or pair of plungers has secret identities? It’s a perfectly valid question, folks.This Halloween, we are delighted to report that while we may be no closer to answering that question (look for further updates--there’s just something so intriguing in the fact that Brent carrying an axe into work is something we all just accept as normal…), we do have some photographic evidence that we were celebrating the holiday in the office!   While Brent's gear may have fit well with the spirit of the holiday, he doesn't...

Read more →

Welcome!

Posted by Espen Swanson on

Welcome to our blog! A couple of questions to get out of the way: Who? The Dry Eye Company is a privately owned small business based in Poulsbo, Washington, which seeks to improve the lives of individuals living with dry eye. Our blog is designed to represent the voices of the team of people who do their very best to make that happen. Why? We never want what we do to seem like a secret; transparency is everything in a good service business. Our goal is to let you in on the stories that underpin everything we do, because we think that’s the best...

Read more →