DryEyeShop Blog — Amazon

I love them. Sort of. I used to buy stuff from Amazon for work all the time. Cheap office supplies, here I come! I've weaned myself off that, but I still cross their paths all the time. Most of all, I refer customers to Amazon frequently. When we get a call from someone who is out of town without their lens plunger and needs one urgently, we'd rather send them to Amazon for the very cheap overnight shipping than charge them what UPS charges us. And we're always sending budget-driven shoppers there to get lower pricing. (As a small business, trying to compete on price...

"Amazon wouldn't have done that!" is Brent's new catchphrase to identify the situations that in some way epitomize who we are as a company. So many of our customers really can benefit from the human touch, and humanity is such a big part of who we feel ourselves to be as a business.